Lots of people think that viral video marketing is about luck, but this is not always the case. With the right tips, one can have a video that will be viewed and shared by millions of people.
Viral video marketing is good for businesses
A lot of people have this wrong belief that viral videos only randomly Viral video marketing happen, and that its virality is just based upon luck. But viral content is not random. Actually, one research study said that the elements that affect virality has a lot to do with the connection between the respondent and the video. The biggest factor connected to virality is level of arousal the video induces. It also has something to do with the effect of positive content versus negative content, and how all these factors link together making viral content. In the video industry, there are two kinds of arousal: high and low. High arousal can be a negative or positive content, while low arousal creates sadness and relaxation. Below are some viral video marketing tips in order to help you craft a good marketing campaign.
- Viral Video Marketing Tip 1: Arouse the Viewer
- Viral Video Marketing Tip 2: Sad Information is Sad
- Viral video marketing Idea 3: Don't Worry, Be Happy
- Viral Video Marketing Idea 4: Negative as a Positive
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